Madonna and the city of Indianapolis, what do they have in common? They share the power of planning and execution when it comes to creating an image experience.
You must have a clear plan in order to execute your vision of your best image. At age 53 Madonna demonstrated how to put on a show that reminded everyone why she's been a successful performer for more than 30-years. Her image and her presentation were consistent with the message "I'm as relevant and as talented as ever, and don't you forget it!" For the city of Indianapolis the message was "We are an international city with worldwide appeal - a city that knows how to entertain and deliver our classic brand of "Hoosier Hospitality" even when we've got more guests in our home town than ever before." When you consider that Indianapolis is being mentioned by people around the world, it's clear our city made quite an impression. The combination of Madonna's international appeal allowed the city to communicate across traditional boundaries.
You must have a clear plan in order to execute your vision of your best image. At age 53 Madonna demonstrated how to put on a show that reminded everyone why she's been a successful performer for more than 30-years. Her image and her presentation were consistent with the message "I'm as relevant and as talented as ever, and don't you forget it!" For the city of Indianapolis the message was "We are an international city with worldwide appeal - a city that knows how to entertain and deliver our classic brand of "Hoosier Hospitality" even when we've got more guests in our home town than ever before." When you consider that Indianapolis is being mentioned by people around the world, it's clear our city made quite an impression. The combination of Madonna's international appeal allowed the city to communicate across traditional boundaries.
This was not an accident, it was a strategic decision to attract international recognition to the city of Indianapolis.
Madonna's image and the experience she created were congruent with the goal of international visibility for the city of Indianapolis. Her consistent performance meant people who experienced the Super Bowl built a positive association with our city, our citizens and our way of hosting this major event. None of this was an accident, and the same must be true for you and your image goals.
Planning how you want people to experience who you are - be it edgy, sophisticated, daring, exciting, demure or classic, allows your best image to truly shine. To inspire people through your own image you must be aware of the experience your image creates for those you encounter. Thinking of Madonna, her decision to arrive on a throne created the impression of seeing a 'Queen' and in this case we were seeing the 'Queen of Pop'. The city promised an 'international experience' four years ago during the bidding process, and it delivered on those promises with class and a quality rarely seen in a Super Bowl city; the results were as well orchestrated as any of the Olympic games!
Are you ready to gain clarity, build confidence, and grow meaningful relationships with those around you? Start your image planning by calling Sola to schedule a consultation today.
Sola Adelowo
Clarity. Confidence. Growth.
Madonna's image and the experience she created were congruent with the goal of international visibility for the city of Indianapolis. Her consistent performance meant people who experienced the Super Bowl built a positive association with our city, our citizens and our way of hosting this major event. None of this was an accident, and the same must be true for you and your image goals.
Planning how you want people to experience who you are - be it edgy, sophisticated, daring, exciting, demure or classic, allows your best image to truly shine. To inspire people through your own image you must be aware of the experience your image creates for those you encounter. Thinking of Madonna, her decision to arrive on a throne created the impression of seeing a 'Queen' and in this case we were seeing the 'Queen of Pop'. The city promised an 'international experience' four years ago during the bidding process, and it delivered on those promises with class and a quality rarely seen in a Super Bowl city; the results were as well orchestrated as any of the Olympic games!
Are you ready to gain clarity, build confidence, and grow meaningful relationships with those around you? Start your image planning by calling Sola to schedule a consultation today.
Sola Adelowo
Clarity. Confidence. Growth.

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